The Links Card is the next evolution of a discount card.
We’re creating a network of partner courses that are using collective marketing benefits to drive traffic into hard to market slots – expiring tee times.
From members
From partner courses
Years in the business
gaps filled every year
Remember, our primary goal is to protect your brand so we encourage you to use restrictions in order to limit your offer to where you need results. That might be 24 hour advanced booking and limited to Mondays after 12pm or no limit booking 7 days a week. It's wherever you want results.
Tighter restrictions can limit traffic but it protects your brand and yields.
This is a very common question and concern for both courses and golfers. How many times can an offer be redeemed?
Because of the nature of our platform, our default is unlimited because we want to continually drive results into the time frames you need whether or not it's accomplished by the same golfer over and over. This creates a long term affect where value golfers are pushed into slots you need filled - ie, turning them into an effective yield management crowd.
However, you're welcome to limit the number of uses. Just add it as a restriction.
Once we have our restrictions set, it's time to figure out an offer to drive traffic into our desired time frames. First, consider the opportunity cost. If your tee time expires at $0, what would you wish you had sold it for?
Next consider the restrictions. If you have broad restrictions like 7 day advanced booking and good anytime then we suggest smaller savings. If you're using 24 hour advanced booking on weekdays only, we suggest a larger discount to motivate action.
We will say that the most successful offers are tighter restrictions + bigger savings.
Of course, there are plenty of other factors to consider like audience size, demographics, or even the season. Luckily, your offer isn't set in stone and you can change it anytime throughout the year.
Carts are another opportunity for win-win.
Including them can boost the effectiveness of your offer and keep your pace of play where you want it.
90% of our partner courses include them.
This is the savings off your retail rates for greens fees and cart fees, if applicable.
Not currently a partner course
Tara Golf Club at Savannah Lakes in McCormick, South Carolina, is an 18-hole private course designed by Tom Clark and established in 1991. With a par of 72, it offers a challenging yet enjoyable experience for golfers of all skill levels. The course spans 6,891 yards and has a slope rating of 143 and a rating of 74.0 for zero handicap golfers. Multiple tee options, ranging from black tees at over 6,800 yards to silver tees under 4,400 yards, accommodate players of different abilities. Bermuda grass fairways and TifEagle Bermuda grass greens ensure optimal playing conditions year-round. The club also features a clubhouse and practice facilities, including a driving range, putting green, and pitching/chipping area.
Tara Golf Club at Savannah Lakes has garnered overwhelmingly positive reviews from golfers. They consistently applaud the course conditions, layout, and friendly staff. One reviewer described their experience as "Excellent…Beautiful…Outstanding," highlighting the well-maintained fairways, roughs, and greens. Another golfer deemed it a "Hidden Gem," preferring it over nearby courses and praising the pristine medium-sized greens. The course's challenging yet playable nature has also been widely noted, with golfers of varying skill levels finding it enjoyable.
The Links Cards echoes the positive sentiments expressed by golfers, emphasizing Tara Golf Club at Savannah Lakes' exceptional value. With a 4.8-star rating based on six reviews, the course has received accolades for its immaculate conditions, friendly staff, and enjoyable layout. The well-maintained fairways, roughs, and pristine greens, made possible by the use of mini verde grass, have particularly impressed reviewers. The course's challenging nature provides a great test for golfers looking to improve their skills.
Tara Golf Club at Savannah Lakes stands out as a must-play destination for golfers visiting McCormick, South Carolina. Its combination of excellent conditions, value, friendly staff, and enjoyable layout ensures a memorable experience for golfers of all skill levels.
*Our information is based on reviews and descriptions from across the internet
| Hole | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Out | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | In | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Black M: 74.0/143 | 392 | 530 | 405 | 404 | 185 | 449 | 156 | 543 | 345 | 3409 | 428 | 170 | 447 | 572 | 450 | 236 | 540 | 340 | 410 | 3593 | 7002 |
| Blue M: 72.1/140 | 390 | 509 | 395 | 365 | 180 | 428 | 154 | 510 | 330 | 3261 | 414 | 165 | 400 | 510 | 402 | 206 | 500 | 335 | 375 | 3307 | 6568 |
| White M: 70.0/134 | 330 | 490 | 360 | 350 | 156 | 405 | 140 | 486 | 317 | 3034 | 397 | 145 | 357 | 470 | 373 | 185 | 475 | 315 | 340 | 3057 | 6091 |
| Member M: 68.6/132 W: 68.0/126 | 325 | 455 | 340 | 350 | 156 | 357 | 140 | 486 | 330 | 2939 | 333 | 145 | 323 | 470 | 354 | 167 | 475 | 315 | 304 | 2886 | 5825 |
| Gold M: 67.9/128 | 325 | 455 | 340 | 323 | 145 | 357 | 138 | 426 | 315 | 2824 | 333 | 140 | 323 | 434 | 354 | 167 | 442 | 292 | 304 | 2789 | 5613 |
| Tee | Par | Length | Rating | Slope |
|---|---|---|---|---|
| Black | 72 | 6891 yards | 74.0 | 143 |
| Blue | 72 | 6532 yards | 72.1 | 140 |
| White | 72 | 6062 yards | 70.0 | 134 |
| Member White/Gold | 72 | 5792 yards | 68.6 | 132 |
| Gold | 72 | 5582 yards | 67.9 | 128 |
**We have not verified the course website. Many links are based on google search results**
Our partner courses have come to love, enjoy, and look forward to their staff memberships each year.
Our members call your proshop and identify themselves as Links Card members. When paying their greens fees, they show their membership card to your staff.
You can restrict it to a 1 time offer or allow our members to redeem it as many times as they'd like.
Most of our partner courses allow for unlimited redemption because the special offer restrictions are so beneficial yields.
We don't charge our partner courses to participate on The Links Card platform.
Our revenue comes from selling memberships to golfers to access the special offers.
We simply want you to have the systems in place to reduce $0 tee times, even if they are rare for you.
Our platform allows you to create offers that increase demand during times that you need it, even if it's as small of a window as after 2pm on Mondays.
From what we've seen, it's the time frame when chances of bookings drop drastically and the expected value of a tee time rapidly approaches $0. For most courses, it's the last 24 hours before a tee time.
24 hours if our default but you're welcome to extend your offer out to meet the needs of your course. For example, a more rural course may want to use 72 hours while a resort near a city may want to use 24 hours
Great question and you absolutely can!
It's easy enough to build out an audience of value golfers. From what we've heard from our partner courses, the more difficult and time consuming part is utilizing them without damaging your brand.
Instead of adding another set of processes to your to do list, you can leverage The Links Card and our process to increase your yields for free.
If your course is consistently booked with foursomes and zero gaps, we congratulate you!
The Links Card is a platform that let's you put systems in place to reduce $0 tee times, even if they are rare for you.